The DBM platform

Technology built to surface the next growth opportunity

One platform helps our team detect performance changes, prioritize action, and keep media investment on plan. The other shows how AI engines describe, cite, and compare your brand.

Module 01

Spot performance drift before it costs another week.

Track core paid-search KPIs, compare trend windows, and move from a declining metric to the likely root cause and recommended response.

  • Conversion, CPA, CTR, CPC, and impression-share trends
  • Root-cause explanations, not isolated alerts
  • Recommended actions linked to each finding

KPI Trend Monitor · interactive preview below

KPI Trend MonitorAccount health
Last 30 days ▾
Conversions by dayTarget 20.0
Jun 04Jun 18Jul 02

Module 02

Turn diagnostics into a ranked plan your team can execute.

DBM separates critical repairs from performance optimizations and expansion opportunities, then shows the expected impact, time, and confidence behind every move.

  • Critical repairs surfaced first
  • Impact, time, and confidence on every action
  • Apply, pause, or investigate from one queue

Weekly Action Plan · interactive preview below

Action Plan · This weekPriority queue
Updated 8m ago
26critical repairs
8high impact
85%confidence
Eliminate waste 2Potential lift
Showing 2 of 8 recommendations

Module 03

Keep spend paced to plan—and opportunity.

See where the account will finish before month-end, then increase, decrease, or reallocate campaign budgets with daily refreshed recommendations.

  • Live month pacing and projected finish
  • Increase, decrease, and reallocation recommendations
  • Campaign-level budget guardrails

Budget Monitoring · interactive preview below

Budget MonitoringMonth pacing
July 2026 ▾
Projected end is $1,623 over budgetRebalance before the 24th to stay inside guardrails.Review
72%spent
Spent to date$4,982 / $6,900
Days passed18 / 31
Projected finish$8,523 +23%
Decrease · Brand SearchProtects $640 of month-end overage−$420

Module 04

Make account health legible in one view.

Summarize issues and financial exposure across campaigns, keywords, ad copy, budgets, and landing pages—then drill into the evidence.

  • Account-level issue summary
  • Campaign and asset health drilldowns
  • Warnings and cost exposure in plain language

Executive Summary · interactive preview below

Executive Summary · AccountIssues worth attention
Today · 09:42
Campaigns with issues14 / 14
High attention required
8 campaigns are constrained by eligible search volume. Review match coverage before adding budget.

Access

Who can use the platform

We're an agency as much as a software company. DBM strategists run every managed account through this workspace—and self-service teams can use it too, signing in at the app to see diagnostics, pacing, and action plans for their own accounts.

Two ways in

  • Managed accounts — the platform runs the bookkeeping; the senior team brings the judgment.
  • Self-service — your own team uses the same diagnostics, pacing, and action planning on your accounts.

DBM LLM performance monitor

Coming soon

Know exactly how AI engines see your brand.

Your buyers now start in ChatGPT, Gemini, Perplexity, Copilot, and AI Overviews. The second DBM product watches every mention—where you're cited, what context you appear in, and which answers competitors own.

  • Share of citations across the AI answers your buyers ask
  • Context and sentiment analysis on every brand mention
  • Competitor presence and category authority tracking
  • AEO visibility tied back to pipeline, like every other channel

Your next growth opportunity

See the system on your account.

The Growth Gap Analysis is how we prove the model before you buy it. A prioritized readout in plain English.

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