The DBM platform
Technology built to surface the next growth opportunity
One platform helps our team detect performance changes, prioritize action, and keep media investment on plan. The other shows how AI engines describe, cite, and compare your brand.
Module 01
Spot performance drift before it costs another week.
Track core paid-search KPIs, compare trend windows, and move from a declining metric to the likely root cause and recommended response.
- Conversion, CPA, CTR, CPC, and impression-share trends
- Root-cause explanations, not isolated alerts
- Recommended actions linked to each finding
KPI Trend Monitor · interactive preview below
Module 02
Turn diagnostics into a ranked plan your team can execute.
DBM separates critical repairs from performance optimizations and expansion opportunities, then shows the expected impact, time, and confidence behind every move.
- Critical repairs surfaced first
- Impact, time, and confidence on every action
- Apply, pause, or investigate from one queue
Weekly Action Plan · interactive preview below
Module 03
Keep spend paced to plan—and opportunity.
See where the account will finish before month-end, then increase, decrease, or reallocate campaign budgets with daily refreshed recommendations.
- Live month pacing and projected finish
- Increase, decrease, and reallocation recommendations
- Campaign-level budget guardrails
Budget Monitoring · interactive preview below
Module 04
Make account health legible in one view.
Summarize issues and financial exposure across campaigns, keywords, ad copy, budgets, and landing pages—then drill into the evidence.
- Account-level issue summary
- Campaign and asset health drilldowns
- Warnings and cost exposure in plain language
Executive Summary · interactive preview below
Access
Who can use the platform
We're an agency as much as a software company. DBM strategists run every managed account through this workspace—and self-service teams can use it too, signing in at the app to see diagnostics, pacing, and action plans for their own accounts.
Two ways in
- Managed accounts — the platform runs the bookkeeping; the senior team brings the judgment.
- Self-service — your own team uses the same diagnostics, pacing, and action planning on your accounts.
DBM LLM performance monitor
Coming soonKnow exactly how AI engines see your brand.
Your buyers now start in ChatGPT, Gemini, Perplexity, Copilot, and AI Overviews. The second DBM product watches every mention—where you're cited, what context you appear in, and which answers competitors own.
- Share of citations across the AI answers your buyers ask
- Context and sentiment analysis on every brand mention
- Competitor presence and category authority tracking
- AEO visibility tied back to pipeline, like every other channel
Your next growth opportunity
See the system on your account.
The Growth Gap Analysis is how we prove the model before you buy it. A prioritized readout in plain English.

