Ellen SilvaDec 6, 20226 minHow To Build a High-Converting Landing PageLearn how to Optimize Landing Pages for B2B Lead Generation with our top 10 tips
Ellen SilvaDec 1, 20223 minResponsive Search Ads Best Practices - Create Effective Google Ads Writing effective Google Ads that will encourage searchers to click to your landing page is essential.
Ellen SilvaMay 11, 20223 minBenefits of Using Long Tail Keywords in Paid Search Strategy Long-tail searches account for 70% of all queries. Also, the long-tail keywords actually convert at a higher rate.
Ellen SilvaFeb 21, 20225 minWhat are Keyword Match Types in Google Ads?There are three different types of keyword match types in Google Ads. You should have a mix of these match types.
Ellen SilvaNov 16, 20212 minConsider Google’s Call-Only Ads to Drive High Intent Business We recommend Call-Only campaigns for service-related businesses. A Call Only Ad shows on mobile devices and does not have a landing page URL
Ellen SilvaSep 17, 20212 minBeing a Highly Effective Marketer in a Results-Driven WorldMarketers are expected to deliver results. Marketing teams have a budget to spend, but they must show the return on investment. Whether the
